What belongs in the top 600px (first scroll) of every startup website and what doesn’t. Introduction: You Only Get One…

Why Your Dental Office Needs a Cost Page (Even if You Hate Talking Prices) Build trust and filter out poor-fit…

A UX test method for checking if users “get” your startup at a glance Introduction: You Have 5 Seconds—Use Them…

If your dental service pages aren’t generating calls, it’s not just an SEO issue; it’s a structure and copy issue.…

 A full walkthrough of a high‑converting layout structure for MVPs. TL;DR: MVPs don’t need 20 sections—they need a clear story…

 Effective email tactics for client retention and education. If you’re like most attorneys, you’d rather win cases than worry about…

Simple field reduction and UX edits that improve law firm intakes How to Improve Your Law Firm Intake Form in…

Boost your online visibility with consistent NAP listings across the web. The Front Door Has Gone Digital Your waiting room…

How to refresh your brand as you grow without alienating early users Introduction: Don't Burn the Brand That Got You…

Cost-per-Case Analysis Comparing SEO Investment vs. Paid Leads For many law firm owners, the promise of a flood of leads…