Nordic Hype is an egame accelerator for businesses wanting to get their games into the egame industry or for support businesses who have an interest in the e gaming world.
The client wanted the inspiration for style of branding as Nordic Minimalism.
The initial Ideas were developed through ideation via sketching and drawing to see the potential of different logomarks. Nordic Minimalism is the style of design observed for these iterations. The idea was to keep the parent company branding connected to the branding developed for Nordic Hype by following similar design style and treatment of elements.